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Are you planning to start a blog but you don’t know which Blogging Platforms is suitable for your blogging career?

Yeah, that’s truly a tough question to give an answer. Let me tell you something…, I was there before and it’s a tough decision to make. But, don’t worry am here for you.

In this article, am going to help you make such decision in other to choose the right blogging platforms.

Here is what you will learn. Do you know what’s that?

You will learn about the three most powerful and popular blogging platforms in the blogging sphere. That blogging platforms are…

1. WordPress
2. Blogging (BlogSpot)
3. Medium

Let’s allow the next paragraph to discuss more on this.

Introduction To Blogging Platforms 

/When it come to blogging platforms, there is a most important thing that you need to know about.

Do you know what that is? It is trying to know the importance of blogging. Doing that will help you to choose the right blogging platforms that is suitable for your career.

The list below will discuss more on what you need to know before choosing the platform for you blog career.

1. Easy to use
2. Ownership right and control
3. Content management
4. Data backup and security updates
5. Customization
6. Mobile friendly and responsiveness
7. Technical support
8. Community and resources
9. SEO Friendly and guidance
10. Analytics

EASY TO USE

Platform that is friendly to users like you, it help you to manage your content and create other things with most difficulty.

OWNERSHIP RIGHT AND CONTROL 

There are some blog platform that will not give you the right to own your blog and your content creation, meaning they can take everything you work for from you. You should go for blog platform that give ownership, right and control to your blog.

CONTENT MANAGEMENT

A good blogging platforms will have a content management system that will be easy for beginners. Due to the content management system, it will be easy to create different type of content like…

• Texts
• Images 
• Videos 
• Podcasts

You will be also edit and organise your post content effectively.

DATA BACKUP AND SECURITY UPDATES

It’s always advisable to export and backup your content regularly. The reason is this, there will be a time that you might decide to move to another platform. Because of that, you will also move your exported backup content to the new platform.

One thing…,

Updating your site regularly for security reasons is very important. Doing that will prevent your site from potential attack.

So it’s advisable to look for platform that has data backup and security updates.

CUSTOMIZATION

Do you have coding skills? Well, not everyone has the skills to code and customise their blog. But a good platform will help you to do that without writing a code in other to customise your blog. Such Customization will make your blog design appealing to everyone.

MOBILE FRIENDLY AND RESPONSIVENESS

Between mobile and desktop device, which device do you use regularly? Most people use mobile device to browse more than desktop device users.

Do you know why?

It’s because mobile device is flexible and responsive to use. Nobody will like to move their eyes from left to right and back to left to right in other to read text from their (desktop) device. But mobile device, you will station your eyes on the screen to read text without moving your eyes rapidly.

A good platform must make your blog mobile friendly and responsive.

TECHNICAL SUPPORT

During your blogging journey, you will experience technical issues. If the blog platform you use has Technical surport, they can assist you to solve your blog isuues. Doing that will help you to have a good experience with your blogging career.

COMMUNITY AND RESOURCE

If your platform has a community and an active one, you will be able to see resources, guides and tutorials that can help you get started. Apart from that, it will also show you solutions to more troubleshooting.

SEO FRIENDLY AND GUIDANCE

SEO is the most important thing every users must look for when choosing a blog platform. 

Why it’s so its because…, many people may not be good with Search Engine Optimisation best practice. This is why it’s advisable to opt-in for platform that come with SEO built-in tools and guidance.

Having all that, you will see that, your blog will improve its visibility and optimize for SEO.

ANALYTICS

You may want to see how your blog perform in other to make the right decision. There are tools out there that you can use for that. But a built-in analytics tools from your blog platform will make it more easy for you use.

The thing here is that, making the decision of choosing the right platform for your blog also depend on your specific goals, the option to select and the type of content you want to produce.

The next paragraph will examine the similarities and differences between the 3 most blog platforms which is…

1. WordPress
2. Blogger (BlogSpot)
3. Medium 

Keep reading….

WORDPRESS AS BLOGGING PLATFORMS

Something about WordPress is that…, it is capable of doing many things. Apart from that…, it is a widely used Open Source CMS (Content Management System).

Another thing you should know about WordPress is that…, when you use WordPress, you discover that… with WordPress, you can build different type of website like…

• Blogs
• E-Commerce site
• Business site
• Portfolio site

Apart from the list I mentioned, you can build anything with WordPress .

But, what make WordPress popular apart from what I wrote earlier?

Here is what makes WordPress popular…

1; THEMES AND PLUGIN EXTENSION

WordPress has libraries of themes and plugins which you can use to extend the function of your site. This themes and plugins do add special features like…

• Social Media Integration
• Page builders
• SEO
• E-commerce capability
• Community and forum capability
• And more

With that, you can extend your website function with ease.

Your can check WordPress Themes Library and WordPress Plugins Library for more wordpress themes and plugins.

2; THIRD PARTY INTEGRATION 

You can Install different services to your WordPress. Service like…

• Email marketing
• Social Media Network
• Analytics
• Video streaming (YouTube, Vimeo etc)

3; E-COMMERCE 

With the help of WooCommerce, you can install the plugin to your WordPress. It will make your WordPress site become a powerful online store. 

4; BUILDING WEBSITES

With WordPress, you can build different websites like, e-commerce store, forums, portfolio and more.

Not only that, you can design your site with page builder plugin or use the WordPress Gutenberg block.

5; BLOGGING CAPABILITY

Here is something about WordPress blogging capability…, the CMS (Content Management System) in WordPress make blogging to become bloggers choice.

Do you know why? Here it is…,

The CMS offers tools that can make your blogging easy which is…

• Publishing various content type
• Creating post categories and tags
• Scheduling and managing your blog post
• Assigning various post to different authors

You see, this make WordPress to become bloggers choice.

6; SEARCH ENGINE OPTIMISATION (SEO)

One thing with WordPress is that, they focus on SEO best practice. Meaning that…, the SEO plugin when install and use it will help your website rank on SEO.

Do you know why it’s like that? Here it is…

The plugin has features that can guide you on how to optimize your content for seo.

Your can check it from WordPress SEO plugins from WordPress SEO Plugins Library.

7; DOCUMENTATION AND TUTORIAL 

WordPress have great extend of covering large area of learning through their documentations and tutorial guide. The reason for this it’s because…, You as a newcomer, you can learn more and become skilled or an expert in using their platform.

Apart from all this that I mentioned, there are more to what make WordPress become popular.

Here is a question I want ask…

Do you think you know about the pros of using WordPress?

The next paragraph will discuss more on that…

The Advantages Of Using WordPress Blogging Platforms 

Let’s talk about the most important pros of using WordPress. The pros am about to discuss about is…

1. Flexibility
2. Customization
3. Ownership

Am going to discuss this short and straight to the point.

FLEXIBILITY

Here are the pros of wordpress flexibility…

1, Different Content Type: When it comes to managing different type of content like…

• Blog post (Articles, Images, Videos, Documents)
• Custom post type
• Taxonomies 

WordPress is flexible with that. Meaning that you can shape, form or organise your content to suite different purpose.

2, Capability: WordPress can help you meet your needs. What I meant is that, whether you are starting with personal blog or building e-commerce website, WordPress can help with that.

What make WordPress capable to help you meet your needs is because of the plugins and themes. This plugins and themes allow you to increase the extent of your site as it grows.

3, Mult-Users Capability: When it comes to collaboration or multiple contributors in a site, WordPress has the ability to do that. Because, since WordPress support mult-users, it means that you can assign roles and permission to different users in other to have access.

CUSTOMIZATION

Here are the pros if wordpress customization…

1, Theme Library: WordPress has lot of theme from ( insert link wordpress library) that you can use in your website. Most of these theme are free and premuim.

You can customise the theme to suite your brand style. Apart from that, you can also create child theme in which you can use and customise without having to edit the parent theme.

2, Plugin Library: WordPress also has Plugin Library or ditectory on which you can download install and use in your website.

Something about Plugin is that, it has the ability to extend the functionality of your website.

For example, not all theme come with built-in SEO, Social Share Button and others. But with the help of plugins, you can integrate those third party app to your site like, SEO, Social Share Button, e-commerce etc.

3, Custom Template: One thing about WordPress is that, you can create a custom Template to add to your current theme. To do that, it require you use child theme.

But with the help of page builder or block editor, you can do that without hiring a web developer or designer.

OWNERSHIP

Here are the pros of WordPress ownership…

1, Self Hosted Right: The most important part about WordPress is that, it gives you the right to decide where you want to host your site from.

You know what that means? 

That means that, you have the right or control over your hosting service provider configuration and data backup.

2, Content Exportation Or Migration: When you are using WordPress, you will discover that, you can export and migrate your content to other platform.

WordPress doesn’t restrict or lock you from exporting your own content, unlike other blogging platform.

3, Security Aspect: In terms of security Aspect when using WordPress, it’s all up to you to take care of that.

Though WordPress has security plugins that you can install and use in your site. Most of these security plugins can give you updates through your emails about security threat in your site.

Those are the advantages of using WordPress blog platform.

The next paragraph will discuss more on the disadvantages of using WordPress.

Keep Reading….

The Disadvantages Of Using WordPress Blogging Platforms

To be honest, there are disadvantage with wordpress blog platform. Expecially, when it comes to learning how to use wordpress platform and the cost it require to get a host for it.

You are about to learn more on the…

• Learning Curve
• Hosting Cost

The next paragraph will discuss more in that.

LEARNING CURVE

Below are the disadvantage of wordpress in aspect of the learning curve.

1, Complexity: There are some software or tools in wordpress that you will use. Some of this software or tools are complex. Learning to use such tools or software can be overwhelming. 

The reason is because, it will not only require you to learn the basic of this software or tools. But it will also require that you go deep into details. And that will require looking for resource.

2, Significant Amount Of Time: Trying to learn how to use some part of wordpress can consume significant amount of time. You know what that means?

That means that, it will slow you down to learn other new technology or processes about wordpress.

3, High Level Of Expertise: In wordpress, there are some technologies or programming language that will require a high level of expertise.

With all that, it can make it difficult for you to master them die to your limited of skilled requirement.

That’s the disadvantage of learning curve in wordpress.

Lets briefly discuss about the disadvantage of hosting cost.

HOSTING COST

Let discuss about the hosting cost down here…

1, The First Payment: What you should always know is that…

The first payment for hosting a foundation based for your wordpress can be modrately satisfying, especially for startup or businesses just starting out.

Because purchasing hardware, software and IT Personal can stain financial. So that is why there is always an upfront.

2, Continuous Expense: Hosting always come with continuous operations which is…

• Maintainance
• Security
• Upgrades/Upfates

What that means is, its not a one time expenses. So this expenses can accumulate over time which can strain your budget.

3, Scalability Cost: As your website or application begin to grow in popularity, definately there will be increase in traffic.

Since your host can’t handle this increase in size, you will be require to pay for an additional resource like servers or service in other to upgrade your host to handle those traffic size.

That will require additional budget different from the initial budget.

4, Hidden Cost: Some host company can charge you free for data transfer. But when it comes to premuim support, additional Payment will be require.

This can disrupt your financial plan.

That is all you need to know about wordpress as a blog platform.

Tips In Getting Started With WordPress Blogging Platforms

Below are some tips to help you get started with WordPress Blogging Platforms as a beginners.

1; Choosing The Right Hosting: You can select a reputable hosting provider that offers or you can do some research for hosting providers.

When doing research, consider factors like…

• Performance 
• Support 
• Scalability 
• Pricing

Also, try to know the difference between shared hosting (friendly budget) and managed WordPress hosting (more premium but with added features).

Some popular options for choosing the right hosting…

• WP Engine
• Hostgator
• Bluehost

2; Install WordPress: Most service providers offers software for wordpress installation process like…

• One Click
• Softstaculous
• Fantastico

All you need to do is follow the steps to get WordPress up and running on your domain..

But, if your hosting providers doesn’t offer wordpress installation software, you can manually install WordPress.

All you need to do is… follow the comprehensive tutorials provided by WordPress.org entire How To Install WordPress.

3; Select A Theme: You can find free and premium themes in the WordPress Theme Directory or from third-party providers.

But choose a WordPress theme that suits your website’s purpose and style..

Always remeber to ensure that, your chosen theme is regularly updated and compatible with the latest WordPress version.

4; Install Plugins: Plugins as functionality to your site. Plugins like…

• Yoast And Rank Maths SEO
• Akimet
• Cache
• Social Share

Those are essential plugins. But you can explore others based on your site specific need

5; Customise Your Site: You can use the WordPress Customizer to fine-tune your site’s appearance. You can change colors, fonts, and layout settings to match your brand.

But its adviseable to use or create a child theme in other to keep your changes during theme updates.

6; Create Basic Pages: You can build important pages like…

• Homepage or Front page
• About
• Contact

7; Legal Consideration: If you are planning of collecting users datas, its adviseable to create pages like…

• Privacy Policy that comply with data protection regulations like GDPR.
• Term And Conditions
• Disclosure
• Disclaimer
• Cookies Policy 

When it comes to using of images, videos or other media on your site, try to be aware of copyright law.

8; Learn About SEO: Understand the basics of SEO (Search Engine Optimization). Use keywords, optimize images, and create SEO-friendly URLs to improve your site’s visibility on search engines.

Also, research for long-tail keywords relevant to your content and blend or use them naturally.

You can also use an SEO plugin like Yoast or RankMath to help optimize on-page SEO elements.

9; Mobile Optinisation: Test your website on various devices to ensure responsiveness. What I mean is, to see if it look good on mobile device.

Consider using a mobile-responsive theme if you’re not confident in coding this yourself.

Some WordPress theme are responsive to mobile device like lightweight theme which are…

• Kadence
• Astra
• GeneratePress

10; Performance Optinisation: Use a content delivery network (CDN) to distribute content globally and improve site speed.

We use Cloudflare for our site as Content Delivery Network (CDN)

As for speed improvement, we use NitroPack Server and NitroPack plugin, then link it to Cloudflare for our site.

You can also use cache plugins like…

• WP Super Cache
• W3 Total Cache

Those cache plugins also can help you to improve your site’s loading speed.

As for images, you can optimize it using tools like Smush or ShortPixel to reduce page load times.

11; Analytics: Google Analytics can help you to understand user behavior, traffic sources, and conversion rates.

Google Search Console can help you to monitor your site’s performance in search results.

So, setting up this tools can help you to track your website’s performance and gain insights into visitor behavior.

12; Security: Regularly scan your website for vulnerabilities using tools like Sucuri SiteCheck.

Install a security plugin like 

• Wordfence
• Sucuri
• All In One Security (plugin only)

Those plugins can help you to protect your site from malware and potential threats.

You can also try Cloudflare Security. It goes more beyond site protection. It offer more feature that make you fell secure

Next paragraph will discuss about Bloggger (BlogSpot) as a blogging platforms.

BLOGGER AS BLOGGING PLATFORMS

For anyone who is looking or wanting to start a blog for the first time, well, I will recommend blogger or blogspot.

Do you know why I said so? Here it is…

When you look at blogger, you will see that blogger is an excellent beginner friendly platform for mostly beginners who want to start a blog.

Apart from that, its simplicity interfare and straightforward setup process make it make it to become beginners friendly. Blogger or blogspot is also owner by Google.

Since its own by Google, that means you don’t need to buy a host for it. Because, Google make blogger or blogspot to become a free hosting platform.

Apart from that, the list below is what meke blogger a beginners friendly platform…

1. Easy to use without little effort 
2. Hosting are free
3. It has simple Templates which are easy to customise
4. Since blogger is host in Google server, you can rely in it for stability, Uptime and technical support
5. You can seek help, get tips and connect with Bloggers through their community forum 
6. Since its mobile friendly, that means their template are responsible to mobile and desktop device users
7. It has SEO Optimisation that come with basic SEO setting for beginners to optimize their blog for search engine 

Lets stop from here so that I can discuss with you about the advantage of using blogger.

The next paragraph will discuss more on that.

For users who want to build a Custom domain, we recommend Using HostGator…, Check Price And  Details Here.

The Advantage Of Using Bloggers Blogging Platforms 

Lets discuss the advantage of using blogger in terms of…

• Simplicity
• Google integration
• Free hosting

SIMPLICITY

Here are the Advantages of blogger in terms of simplicity…

1, Users Friendly Interfare: The users Friendly Interfare make it easy for beginners to start a blog without much technical knowledge. The reason is because, blogger is design with simplicity in mind.

2, WYSIWYG Editor: WYSIWYG stand for What You See Is What You Get. The editor help to simplify content creation by helping you format text and add media content.

How it do it is by enabling you to compose you content just the way you are composing your content when using tools like…

• Microsoft Word
• Google Doc
• OfficeSuite

It also enable you to decide which editor (Visual Editor or HTML Editor) do you prefer to use for composing your content.

3, No Trouble With Hosting: You don’t need to worry about server management, software updates or security patches. All you need to do is to focus on content creation.

All the hosting hasale and all that, leave for Google because they are the ones who will take care of that.

GOOGLE INTEGRATION

Here are the advantages of blogger in terms of Google integration…

1, Google Analytics: You can easily integrate Google Analytics to your blog. Doing that, you will be able to track your blog performance like…

• Traffic source
• Users demograph
• Users behaviour
• And more

All that can help you to decide on how to polish or improve Your content strategy.

2, AdSense Integration: You can easily make or generate income through blogger AdSense Integration from Google.

That way, you will be able to display Ads on your blog and earn some revenue based on the Ads clocks and impressions.

3, Seamless Google Account Integration: Blogger is Google products which is seamlessly integrated to your Google Account. 

That means when you login to your Google Account, you will get the benefit if using Google service such as…

• Google Drive for media storage 
• Google Photo for images hosting 

FREE HOSTING 

Here are the advantage of blogger in terms of free hosting…

1, Cost Effective: Blogspot provide free hosting to users which help in cost saving. This help to remove the need for users to pay for a web hosting service.

This can be significant to beginners and hobby Bloggers because…, it will help them to create and maintain their blog without having to worry about host payment.

2, Trustworthy: You should not worry about if blogger is reliable and trustworthy. Blogger is hosted and back by Google. So that means that it is reliable and trustworthy for Its Uptime.

So, all this means that, readers can access your content without interruption.

3, Capacity: Google hosting system can handle high level of traffic for both small business and large business. So, you as a blogger, you don’t need to worry about limitation and capacity issues.

That is all about the advantage of Bloggers blog plattforms.

How about the disadvantage of Bloggers Blog Platform? The neat paragraph will discuss more on that.

The Disadvantage Of Using Bloggers Blogging Platforms 

We will discuss the disadvantage of Bloggers Blog Platform in terms of…

• Limited customization option
• Outdated design template

LIMITED CUSTOMIZATION OPTION

Here are the disadvantage of Bloggers blog platform in terms of limited customization option…

1, Template Customization: You can modify and customise your template CSS and HTML to some extend.  What I mean is, the level control if modifucation and customization is limited.

Unlike WordPress (Self Host), you will have full control over you template customization and modifucation. You can do this through your theme with the help of page builders and theme builders.

Customising blogger template to the full can be restricted and challenging, especially when you want to make significant changes to your blog layout or create high unique design.

2, Widgets And Gadgets Limitation: Bloggers provide set of built-in widgets and gadgets for adding functionality to your blog. You may find these to be insufficient compare to other blog platform that offers a wide range plugin and integration.

3, Limited Monetisation Option: Bloggers come with few built-in monetisation compare to wordpress plugin that support Affiliate, AdSense and WooCommerce.

If you are aiming to monetize their content or looking to generate income from your blog, you may face some limitation and challenges with this.

OUTDATED DESIGN TEMPLATE

Here are the disadvantage of Bloggers blog platform in terms of outdated design template…

1, Lack Of Modern Template: Comparing standard web design template, Bloggers template are out of the league because they have outdated template.

This can make your blog not to be professional appealing to modern readers who are attracted to blogs that have visual engaging look.

2, Limited Template Choices: Bloggers has third party template available. Most of this third party template are not extensive as to what you will find form wordpress blog platform.

In wordpress blog platform, there are numerous professional template available for use.

3, Responsive Design Challenges: Some of this template may not be fully responsive. That means, they may not scale well to different size of device.

This can cause poor users experience when it come t mobile users.

This is all about bloggers as a blogging platform.

The next paragraph will discuss about medium as a blogging platforms.

MEDIUM AS BLOGGING PLATFORMS

You see, medium has a unique approach in terms of blogging as a blogging platforms and also its users-friendly interface.

But at this very moment, I will help you to explore the uniqueness and users-friendly interface for medium.

The next paragraph will discuss more on this…

We will discuss about…

• Unique Approach To Blogging
• Users-friendly interface

Below are medium unique approach to blogging which is…

1. Curation And Quality Content
2. Engagement Oriented Metrics
3. Medium Partner Program
4. Membership Model

1, Curation And Quality Content: The process of curating quality content involves medium editors. What this editorials do is that…,

They make sure that they select and feature artices based on…

1. Relevant
2. Uniqueness
3. Quality

All this process help readers like you to discover valuable content among the available information online.

2, Engagement Oriented Metrics: Medium introduce a button that will make writers to produce more valuable and engaging content.

That espression is the clap button. The clap is not like the emojis or likes button in which readers like you can use to Express your appreciation of reading a content.

With the clap button, you can appluad an article three times.

3, Medium Partner Program: The Medium Partner Program introduces a revenue-sharing model. 

The revenue sharing model can help writers like you to earn money based on the amount of time Medium members spend reading your articles. 

With this, it encourages writers to create long-form, engaging content that keeps readers on the platform.

4, Membership Model: Medium’s membership program offers a unique value offering. 

Whereby, subscribers can gain access to premium, ad-free content, and a portion of their subscription fee goes to writers.

That motivate the writers to produce quality content creation. 

At the end, this aligns the interests of both readers and writers.

USER-FRIENDLY INTERFACE

Below are medium users friendly interface which are…

1. Clean and Minimalistic Editor
2. Rich Text Editing and Embedding
3. Responsive Design
4. Social Integration
5. Analytics And Insight 
6. Community Engagement
7. Publication Customization

Let’s begin with the first…

1, Clean And Minimalistic Editor: Medium’s writing interface is intentionally simple and without distractions. 

Why, it’s because, it helps writer’s to focus on their writing.

How it that it’s…

It remove distraction like formatting.

So this help writer’s not to worry about their content creation process.

2, Rich Text Editing And Embedding: Medium’s editor supports rich text formatting.

This help writers to create…

1. Visually appealing articles with headings
2. Lists
3. Emphasis on text

Apart from that… writers can easily…

• Insert images
• Embed videoeos 
• Add multi-media elements

All this help to improve the overall reading experience.

3, Responsive Design: Medium’s responsive design ensures that articles look great and are fully functional on various…

• Devices (from desktops to smartphones)
• Screen size
• Orientation

All this improve reading experience by extending the reach of the content to a broader audience.

4, Social Integration: Medium allow the integration of social media platform which helps with the sharing process.

Writers can potentially increase readership and engagement by easily promoting their articles to their existing social media networks

5, Analytics And Insights: Medium has built-in analytics tools that provide writers valuable and detail insights of their article performance and audience behavior.

This insights include datas on…

• Article views 
• Reads 
• Claps 

Due to this analytics and insight, it can enable writers to refine their content strategy

6, Community Engagement: The commenting system on Medium provide meaningful discussions.

This can make readers to…

1. Leave thoughtful response
2. Bring up discussion and interaction
3. Ask questions
4. Engage with the author directly

All these create a sense of community around each article.

7, Publication Customization: Medium consistent platform design allows writers to customize the appearance of their publications to some extend or level.

This customization, helps writers to establish a unique visual identity for their brand or publication.

What you should know about Medium’s unique approach to blogging is that…

It revolves around…

• Content curation
• Engagement metrics
• Monetization opportuniti
• Commitment to high-quality content

Its user-friendly interface empowers writers to create and publish content effortlessly.

At the same time, promising a pleasant reading experience for the audience.

The next paragraph will discuss more on the benefit of using medium.

The Benefits Of Using Medium Blogging Platforms

We are about to discuss the benefits of using Medium Blogging Platforms such as…

1. Built-in audience
2. Easy sharing
3. No technical setup 

BUILT-IN AUDIENCE

1, Exposure To A Various Readership: Medium boasts a substantial user base actively seeking high-quality content across various niches.

So what that means is that…

When you publish on Medium, your content or article is instantly accessible to various and engaged audience.

2, Curated Content: Medium recommendation algorithm makes content suggestions to readers based on their…

• Interests
• Reading habits

Because of this algorithm, your article or content ia discovered by users genuinely interested in your topic.

EASY SHARING

1, Seamless Integration: Medium provide sharing options, which allow you to scatter your articles to…

• Social media platforms
• Email
• Other channels 

All these are with just a few clicks.

2, Viral Potential: Medium has a feature which is “highlight and share”. This feature allow readers share specific passages they find compelling.

Because of this, it can lead to the viral spread of your content, as shared excerpts. That can draw readers attention to your work.

TECHNICAL SETUP 

1, SEO Benefits: Medium has a strong domain authority.

So, when you publish your article there, it will rank higher in search engine result pages.

Apart from that…

It can leads to organic traffic without you doing any advance SEO efforts.

2, Automated Hosting And Optimization: As for hosting and optimization, Medium take care of the…

• Technical backend
• Hosting
• Security
• Mobile optimization

You don’t need to worry about all that including…

• Server maintenance
• Website performance
• Coding
• Web development skills

The reason you don’t need to worry about that it’s because Medium take care of that.

3, Responsive Design: Articles from medium platform are design to be responsive.

Meaning that, they look great and function well on various devices, from smartphones to desktops.

Using Medium is beneficial to writers and content creators looking to focus primarily on content creation and audience engagement.

The next paragraph will mention the downside of using medium.

The Downside Of Using Medium Blogging Platforms

We are about to mention  the downsides, of using Medium Blogging Platforms such as… 

• Limited branding
• Monetization options

LIMITED BRANDING

1, Reduced Brand Visibility: Unique Branding can become very challenging to establish especially when the options are limited.

It can result to brand visibility.

Customizing brand elements like…

1. Logos
2. Colours
3. Slogans

Those elements plays vital role in brand visibility

2, Inconsistent Branding: Limited branding can lead to inconsistencies in your brand’s appearance and messaging across different platforms or channels. 

This can confuse customers and dilute your brand’s identity.

3, Difficulty In Building Brand Loyalty: Understand that building a strong brand loyalty often requires a strong, consistent brand presence.

But, have it in mind that… 

Limited branding can make you not to connect with customers on deeper level.

It can also prevent you from building long-term relationship.

MONETIZATION OPTIONS

1, Revenue Limitations: Lacking various monetization options can limit your ability to generate revenue.

But what you should know ia that…

If you limit yourself to one monetization such as advertising, it may not be sustainable in the long run.

2, Missed Opportunities: Limited options may cause you to miss out on potentially lucrative opportunities.

Especially from different platforms and industries that offer various monetization strategies, such as… 

• Subscriptions
• Affiliate marketing
• Selling digital products.

3, Reduced Flexibility: Having a variety of monetization options allows you to adapt to changing market conditions and consumer preferences.

But, limited options can restrict your ability to change when needed.

In both cases, it’s necessary for businesses and content creators to carefully consider their branding and monetization strategies to achieve long-term success.

But have it in mind that…

Flexibility, adaptability, and a willingness to discover new options can be key to sustained success.

The next paragraph will tips on maximizing your presence on medium.

Tips On Maximizing Your Presence On Medium Blogging Platforms

We are going to discuss about the tips on maximizing your presence on medium.

Let’s begin…

1, Consistent Posting: Try to aim for consistent posting schedule.

It can be either once a week, bi-weekly, or monthly. Doing that will keep your audience engaged.

But don’t be carry away with quantity over quality. Try publishing high quality content regularly.

2, Different Content: You can mix up your content by writing various topics that interest you.

When you are writing on topics that interests you, also consider audience’s interests as well.

When you do all that, you will come to realize that, it will attract a wider readership.

If you need someone to help you with content creation and strategy, you can other for our service. Price are negotiable.

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3, Engage With Readers: It’s necessary to respond to comments on your articles.

You can do that by engaging with them in your discussion. Doing that can help to build a community around your work.

Have it in mind that…

When it comes to feedback and constructive criticism, always try to show appreciate.

4, Follow And Interact: Don’t just follow other Medium writers and publications.

But follow the ones that fall in line with your interests.

Remember to leave thoughtful comments on their articles. Also try to share their work to where it is relevant or where it is directly related.

5, Use Visuals: Try to use it include Include…

• Images
• Infographics
• Relevant media

If you do rhat, it will make your articles visually appealing and engaging.

6, Use Tags Wisely: Before you decide to publish your article, remember to select tags that is relevant to your articles.

One thing about tags is that…

It can help your article to appear in relevant Medium categories and searches.

7, Share On Social Media: You can reach a wider audience by promoting your Medium articles on social media platforms like…

• Twitter
• LinkedIn
• Facebook

8, Headlines And Thumbnails: The window of a magazine or book is the headlines and thumbnails.

That’s the first things readers see, because it grab their attention and arose their curiosity.

9, Optimize For SEO: It always advisable to pay attention to SEO best practices when writing your articles.

You can improve search visibility by using relevant keywords and meta descriptions for your article.

10, Data Analyze: Data analysis can help you plan your content strategy.

You can do this by using Medium’s analytics tools to check which articles are performing well. 

11, Medium Partner Program: If you have interest of earning money from your writing, you shouldc onsider joining the Medium Partner Program.

This can motivate you to maintain your presence and continue producing quality content.

12, Be Patient: You need to be patient when building an online present.

The reason is that, it take time to build an online present. Don’t get discourage when the result is not what you expected it to be.

What you should remember is that…

Consistently providing value to your readers and engaging with them, is the key to maintaining Medium online present.

As rume move on, you will see that you are growing your followers.

Apart from that, you are also establishing yourself as a reputable writer on the platform.

The next paragraph will discuss about feature comparison between wordpress, blogger and medium./

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FEATURE COMPARISON FOR BLOGGING PLATFORMS

We are about to consider some feature comparison for blogging platforms from the next paragraph.

Let’s begin…

List Comparing Key Features Of WordPress, Blogger And Medium

Below are the Here’s a comparison key features for WordPress, Blogger, and Medium:

WORDPRESS 

1. Communication: WordPress offers built-in commenting features and supports various plugins for communication, including forums and social media integration.
2. Hosting: WordPress can be self-hosted or hosted on WordPress.com. Self-hosted (WordPress.org) sites provide more control over hosting, while (WordPress.com) offers managed hosting.
3. Customization: WordPress is highly customizable with thousands of themes and plugins available, allowing you to tailor your site’s design and functionality.
4. Control: You have full control over your website, including code notification
5. Community Engagement: WordPress has a large and active community of users and developers, offering support forums, documentation, and numerous community events.
6. Cost: It’s free, but additional costs for hosting, themes, and premium plugins.
7. SEO: WordPress has excellent SEO capabilities with plugins like Yoast and Rank Maths plugin.
8. Monetization: its supports various monetization options, including Ads, AdSense, Affiliate marketing, Sponsored Content and eCommerce.
9. Ownership: You own and control your content.

BLOGGER

1. Communication: Blogger provides basic commenting functionality but doesn’t have advanced communication features.
2. Hosting: Blogger is hosted by Google for free, which simplifies hosting for users. That means, no need for external hosting.
3. Customization: While Blogger offers some customization options, it’s less flexible than WordPress when it comes to design and functionality. Which means that, the customization is limited.
4. Control: Limited control over code and design, unlike WordPress.
5. Community Engagement: Blogger’s community engagement is somewhat limited compared to WordPress, as it lacks an extensive plugin function and community events.
6. Cost: It’s free to use if you have a Google account.
7. SEO: Blogger’s has basic SEO settings available.
8. Monetization: Its supports AdSense for revenue generation.
9. Ownership: All content is hosted on Google’s servers.

MEDIUM 

1. Communication: Medium is designed around communication, with a focus on writing and engagement through comments and claps (similar to likes).
2. Hosting: Medium hosts all content on their platform, so users don’t need to worry about hosting. That means, no need for self-hosting.
3. Customization: Medium offers limited customization options. It follows a consistent and clean design across all posts. Apart from that, it primarily focused on content.
4. Control: In Medium, you have Limited control over design and layout.
5. Community Engagement: Medium has a built-in community of readers and writers, making it easy to discover and engage with content. However, it’s less customizable than WordPress in terms of community features.
6. Cost: It’s free to use, but offers a premium subscription for additional features.
7. SEO: Medium has basic SEO settings available.
8. Monetization: Medium use Partner Program for earning money through writing.
9. Ownership: Medium allow you to claim ownership of your content

You should understand that, each blogging platforms has is own strength and weakness.

So choosing the best blogging platforms depends on your specific needs and preferences.

For example…

WordPress offers the most control and flexibility, while Blogger is straightforward and beginner-friendly.

But as for Medium, it is ideal for writers looking for a simple platform with a built-in audience.

The next paragraph will discuss about eating and recommendation based different blogging needs.

Rating Or Recommendation Based On Different Blogging Need

Let’s look into some of this rating or recommendation based on different blogging needs…

NOTE: The rating and recommendation below are based on my observation.

1; PERSONAL BLOGGING

• WordPress: 8/10 – Offers extensive customization for personal branding.
• Blogger: 6/10 – Simple and suitable for personal blogs.
• Medium: 9/10 – Great for personal storytelling due to its built-in audience.

2; BUSINESS BLOGGING

• WordPress: 9/10 – Excellent for businesses with its flexibility and monetization options.
• Blogger: 7/10 – Decent for small businesses, but limited in features.
• Medium: 6/10 – Less control for branding and monetization compared to WordPress.

3; CREATIVE WRITING

• WordPress: 8/10 – Ideal for showcasing creative writing with custom themes.
• Blogger: 7/10 – Sufficient for creative writing but with fewer design options.
• Medium: 9/10 – Excellent for writers to focus on content without distractions.

4; MONETIZATION

• WordPress: 9/10 – Provides multiple options for monetization, including ads, affiliate marketing, and selling products.
• Blogger: 7/10 – Allows some monetization through AdSense but with limitations.
• Medium: 6/10 – Limited monetization options, primarily through the Partner Program.

5; EASE OF USE FOR BEGINNERS

• WordPress: 7/10 – Improved with the Gutenberg editor but still requires learning.
• Blogger: 8/10 – Very beginner-friendly.
• Medium: 9/10 – Extremely easy for beginners to start writing.

6; SEO AND ANALYTICS

• WordPress: 9/10 – Offers powerful SEO and analytics plugins.
• Blogger: 7/10 – Basic SEO tools and analytics.
• Medium: 7/10 – Provides basic SEO options and analytics.

7; COMMUNITY ENGAGEMENT

• WordPress: 7/10 – Community engagement depends on plugins and marketing.
• Blogger: 6/10 – Moderate community engagement within the Blogger platform.
• Medium: 8/10 – Strong community engagement due to its readership.

8; COLLABORATION AND MULTIPLE AUTHORS

• WordPress: 8/10 – Great for collaborative blogs with plugins.
• Blogger: 6/10 – Limited collaborative features.
• Medium: 7/10 – Designed primarily for individual writers but has some collaboration options.

9; COST

• WordPress: 7/10 – Costs can vary depending on hosting and premium themes/plugins.
• Blogger: 10/10 – Free to use, including hosting by Google.
• Medium: 8/10 – Free to start, but some premium features may require a subscription.

10; CUSTOMIZATION AND CONTROL

• WordPress: 9/10 – Offers extensive customization and control with countless plugins and themes.
• Blogger: 6/10 – Limited customization options compared to WordPress.
• Medium: 4/10 – Minimal customization, primarily focused on content.

These ratings and recommendation may change in time or may be different depending on your options and specific blogging needs. 

So I will advise that you consider what aspects are most important to you when choosing a platform for your blog.

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WHICH BLOGGING PLATFORMS IS RIGHT FOR YOU?

The next paragraph will discuss more on guiding you on how to choose the best blogging platform. Also, things you should consider before doing that.

Let’s discuss…

When you decide to choose the best blogging platforms for your online career…

There are things that you need to consider, which are…

1. Goals And Niche 
2. Long-term Goals 
3. Technical expertise
4. Budgets

The list above is what we will consider.

1; GOALS AND NICHE 

You need to figure out your specific goals for your blog. Got example, if it is…

• Personal journal
• Monetization
• Educate
• Entertainment

Try to understand your niche deeply. Doing that will help you to tailor your platform choice and content strategy.

For example…

• Fashion blogs may prioritize visual appeal
• Educational blogs might focus on readability and organization
• Money Making blog may focus on marketing and revenue generation

2; LONG-TERM GOALS

If you intend to expand into a multi-author blog or an e-commerce site, you should consider your growth plans, scalability and customization options.

Its adviseable to check if the platform allows you to export your content and data easily in case you decide to switch to another platform in the future.

You should also think able about SEO features, content management, and community building for long-term success.

3; TECHNICAL EXPERTISE

You can check your technical skills. 

For example… 

if you do not have coding skills or plan to learn, you can go for for platforms like WordPress.com, Wix, or Blogger that offer user-friendly interfaces.

But if you have coding skills or plan to learn, you can go for self-hosted (WordPress.org) which require coding knowledge.

Apart from that, self-hosted platform gives you full control and customization.

4; BUDGETS

Its best to understand the total cost of ownership which includes…

• Hosting
• Domain registration
• Themes
• Plugins

But if you don’t care about ownership, you can go for…

• Blogger
• WordPress.com

Have it in mind that, this free platform are cost effective but come with limitations.

One thing you should understand is that, investing in self-hosted solutions may provide better long-term value and flexibility.

The truth here is that…

Choosing the best blogging platform depends on your specific goals, preferences, niche, long-term plans, technical expertise, and budget. 

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CONCLUSION FOR BLOGGING PLATFORMS 

This is how you’ve come to the conclusion of this article.

From this article, you’ve come to learn about the importance of choosing the right blogging platforms.

You have also explore and understand the three most important blogging platforms which are…

1. Blogger
2. WordPress
3. Medium

You also leaent that, when it comes to Personal Blogging, Medium Wins. When it comes to Business Blogging, WordPress Wins. And as for Creative Writing, Blogger Wins.

We’ve also discuss about guidance for choosing the right blogging platforms.

So, I encourage you to share your experience or questions im the comment form regarding this article.

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